Sitcom in My Cereal
Posted on Sunday, August 19th, 2007 at 23:26.
Food shouldn’t have a face unless it’s meat.
I don’t understand the surge in anthropomorphic food marketing. Food shouldn’t talk and desire to be eaten. If my food has to talk to convince me to eat it, I probably should trust my instinct to not eat it. I’ve never sat down with a bowl of cereal and thought, “If only my food was like that chick on Friends, I’d find it more appetizing.”
A few recent examples:
A Frosted Mini Wheat encourages a young girl that eating him is an important part of going back-to-school:
Two chickens desire to be Foster Farms chickens and try to convince stay-at-home moms that they are good for their families:
Chips Ahoy cookies sing, “Don’t you want me baby?”:
My personal favorite: Apple and Cinna-Mon (note the appropriation of Jamaican culture) are the Odd Couple that seems happy to be impaled and love being part of your complete breakfast:
